Unique Shirt Sponsor Deal Promoting Supermarket Products

Brazilian Serie D side Fluminense de Feira from Bahia have joined forces with a local supermarket to promote their latest offers using the players squad numbers on the back of the jerseys.

Not only that but the players names on the back of the football shirts are replaced with products such as ‘Pizza’ and ‘Shampoo’!

Star striker Fernando Sobral now has ‘Pizza’ on the top of his back, and his number 10 jersey represents 10 Brazilian reales and 98 centavos.

Shaving foam and fizzy drinks are just a few of the other deals promoted on the back of the football shirts.

Fluminense de Feira went on to lose 6-0 to rivals Vitoria de Bahia wearing the unique shirts.

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