Football kit news from the Vanarama National League as the new Southend United 2023-24 third kit made by Macron has been unveiled.

The new 2023-24 Southend United third kit is inspired by the 1996-98 home shirt which was known for its ‘custard splat’ design.

The shirt has a pink base colour with a tonal version of the ‘custard splat’ design on the front.

Both the Macron logo on the right breast breast and the Southend United crest on the left breast are coloured light blue.
In the centre of the front is the clubs new third shirt sponsor, wefinanceanycar.com who’s logo is coloured light blue.

White shorts with blue socks complete the Southend United third kit 2023-24 made by Macron.

